By Sam Davies, Barossa Valley desk.
The Barossa is mostly a region of single-cottage stays, restored stone farmhouses and small B&Bs. Novotel Barossa Valley Resort is the outlier — the one full-scale resort, sitting on its own 18-hole golf course at Rowland Flat, with the scale to host a wedding party of 200 or a corporate conference without breaking a sweat. It runs under Accor’s Novotel brand and has been the regional resort flag-bearer for around two decades.
The property sits at 42 Pioneer Avenue, off Golf Links Road, Rowland Flat — roughly central to the wine region: 8 minutes to Tanunda, 10 minutes to Nuriootpa, 4 minutes to Jacob’s Creek, 8 minutes to Penfolds Barossa. It’s a 70-minute drive north of Adelaide CBD on the Sturt Highway.
The rooms
140 rooms across Standard, Superior and Suite categories. Every room has a balcony or terrace with a vineyard or golf-course view (which side you get depends on category — ask at booking for vineyard-facing if you have a preference). Refurbishment runs in cycles and the more recently done rooms have a noticeably better finish; the property will tell you which floors are most recently refreshed.
Suite category gets you a sitting area, slightly larger bathroom, and the better balcony positions. Most leisure travellers do fine in a Superior.
What you can do without leaving the property
- 18-hole golf — the Barossa Valley Golf & Country Club course wraps the resort and is open to hotel guests (cart rental on site)
- Two pools — one resort-style outdoor, one heated indoor for cooler months
- Tennis court
- On-site restaurant & bar — standard Novotel-style operation, fine but not why you booked
- Day spa (operates through an outside provider; check availability at reservation)
The wineries — what to plan
The Barossa is one of the world’s great wine regions and a single-day drive-through doesn’t do it justice. With 2–3 nights at the Novotel you can build a sensible itinerary:
- Day 1 (south end): Jacob’s Creek (10 min — the entry-level commercial visitor centre and a good place to start), then Rockford and Henschke if you can get appointments
- Day 2 (central): Penfolds Barossa, Seppeltsfield, Yalumba in Angaston
- Day 3 (north / Eden Valley): Pewsey Vale, Mountadam, an extended tasting at one of the smaller producers
Lunch options: Hentley Farm (long lunch destination, book weeks ahead), Fino Seppeltsfield (also book), Maggie Beer’s Farm Shop for a casual cheese-and-pate lunch with views over Pheasant Farm dam. The Barossa Cooperage in Tanunda and Maggie Beer’s Pheasant Farm are both proper destination stops in their own right.
The Novotel runs wine-tour shuttles through a couple of local operators — chalk this up at concierge on arrival if you don’t want to nominate a driver.
Practical details
- Address: 42 Pioneer Avenue, Rowland Flat SA 5352 (off Golf Links Road)
- Phone: +61 8 8524 0000
- Brand: Novotel (Accor); ALL points earned
- Distance from Adelaide: ~70 minutes via Sturt Highway
- Distance from Tanunda: 8 minutes
- Distance from Nuriootpa: 10 minutes
- Golf: 18 holes on site, cart rental available
- Pools: outdoor + indoor heated
The official Novotel Barossa Valley site usually has the best direct booking rate, and Tourism Barossa places it in the broader region context with current events.
For wider context see our Barossa Valley destination guide, our Adelaide guide (the drive-in point) and the SA destinations index.